The Baust Group, based in Langenfeld (between Cologne and Düsseldorf), is a consortium of four companies that have been supplying individual and reliable systems in the fields of mechanical and plant engineering for 60 years. The range of services extends from high-quality material flow systems with a focus on pallet changers & pallet inverters, innovative punching technologies, to rollers for special applications and modern control technology in automation. Continuous product development and sophisticated engineering characterize all companies of the Baust Group, with a focus on the global market.

Relaunch consulting & support, development, conception and accompaniment of a new central strategy with new marketing, infrastructure and setup for the Baust Group and its subsidiaries in the areas of industry, plant engineering, engineering and mechanical engineering as well as conveyor technology with rollers and automation.

The new central structure results in significantly better and simpler possibilities for administration, tracking, optimization, marketing, and acquisition. The main innovation gain will be a kind of portal solution where all customers of Baust and its subsidiaries can find and navigate. Through a web relaunch and a completely new strategy in terms of online marketing, customer management, and structure, Baust + the four subsidiaries will not only become more digital but also measurably better positioned in the national and international market.

The primary goal here is to have the new central website with one of the world’s leading content management systems, WordPress, without loss of information and details, together with a new marketing concept and an efficient, data protection-compliant, and centralized handling of customer data.

Update 2021: It is becoming even clearer that industrial marketing is becoming increasingly important. From a simple web business card to a comprehensive portal for worldwide customer acquisition with newsletter function, exit intents, etc.

Our services as a marketing agency for the Baust Gruppe:

• Web design
• WordPress programming
• Relaunch support
• Marketing consulting
• Online Marketing
• SEO Search Engine Optimization
• SEA Search Engine Advertising
• Social Media Ads
• Content Marketing
• Remarketing / Retargeting

Would you also like to become one of our happy customers?

Schedule a non-binding consultation appointment now:

E-Mail: fi@vastcob.com

Florian Ibe