Personal WordPress Training, Seminar, or Coaching with WordPress Expert, Florian Ibe

The contents of the training & seminar:

Background knowledge on WordPress and Content Management Systems

There are almost only half-truths and dangerous beginner knowledge surrounding the system. WordPress is the most widely used content management system in the world and is used, among others, by renowned websites such as the New York Times. But why is that so and why does WordPress have such a large community? But it’s just a blog system, isn’t it?

Installation and setup on suitable hosting

In 95% of cases, the first mistakes that can later become expensive and time-consuming happen here. Where do I host my site, what can it cost, what do I need to pay attention to, and how do I then set up the website correctly?

Getting Started with WordPress and Important Basic Settings

The installation is complete, but what do I need to do first to get started? Which settings do I need to make to work optimally? We will cover all this and much more in this part of the training. No programming knowledge such as HTML, CSS, or JavaScript is required.

Understanding the basic functions of WordPress for blogs and using it as a full-fledged CMS

Creating and editing pages/posts, dealing with categories and tags, managing and inserting images + galleries, handling the media library + tricks, embedding videos, integrating external content, comment function, setting links, general use of the WYSIWYG editor, import and export, applying design themes, understanding plugins and their properties

The right WordPress Theme (Template) for the look and feel

Themes, templates, what? We clarify exactly that and what Gutenberg, free and paid themes are all about and what is important. Thus, nothing stands in the way of your own website with high user-friendliness and flexible customization options.

What do Divi, Elementor, BeaverBuilder, and other visual editors offer, and what absolutely needs to be considered?

A visual editor, like a modular system, is practical, but what does it really offer and which one should I use? Here, too, we clarify many myths and half-truths and show the advantages, disadvantages, and differences of various solutions.

Create your own website and/or blog step by step

Now it’s time to put theory into practice and implement your own website, blog, or basis for a webshop. Maximum practice for the best results during and after the WordPress seminar.

Web design – individual look for individual websites (no off-the-shelf solutions!)

How do I achieve an individual look with the selected theme and homepage builder, and how do I create my own WordPress web design? We’ll show you!

Plugins & Extensions for WordPress

Several hundred thousand plugins, modules, and extensions are currently available. For a layman, this is simply overwhelming, and annoying errors are pre-programmed. We show what is important, where to look for good plugins, and how to save a lot of time, effort, and money.

SEO Basics – Basic Search Engine Optimization – Content & Technical

Functionality and appearance are prepared, but how do visitors now get to my WordPress site? Quite „simply“ with search engine optimization and the associated content and tricks for a good ranking on Google.

GDPR Data Protection & Security

Data protection? Important, but also relatively easy to implement if you understand what cookies are, what technically happens in the background, and how to inform users about it. By the way, you can get ready-made texts and plugins almost for free! You just need to know where and how 😉

Extension for online shops (WooCommerce) – optional

An online shop or webshop with WordPress? Of course, and even for large shops with 10,000 products and more. The correct installation and appropriate handling of themes, plugins, and functions are important here. Furthermore, there are a few important things to consider in the German-speaking region.

Countless tips & tricks from practice

Finally, there are further individual tips, tricks, and instructions for maximum success with your own WordPress site or shop, with insider knowledge from WordPress expert Florian Ibe.

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