Trusted Shops is the seal of approval for online shops with buyer protection and legal certainty for the merchant
In e-commerce, Trusted Shops with its well-known seal of approval has become indispensable. Since 1999, the Cologne-based company has offered security for buyers and online retail (online merchants) with its own online shop. The e-trusted symbol has even made it into television advertising in the near future, once again highlighting the effect of the seal and the power of reviews for online shops. Read more in the following article about experiences, tests, what to consider, and the advantages and disadvantages that Trusted Shops brings.
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Study: Online Review Portal Monitor 2019
No other rating seal is more well-known: Trusted Shops is the internet seal that ranks first in terms of recognition (95 percent).
Source: 07.03.2019 | pressebox.de
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Sichern Sie sich jetzt für Ihren Onlineshop das Trusted Shops Gütesiegel, Rechtsprüfung, Käuferschutz, automatische Bewertungen und mehr Umsatz.
If the setup fee is listed during booking, it will be deducted later. Otherwise, please use our code "TS-10PICTIBE". If you have any questions, please contact us directly.
Trusted Shops Facts:
- 25,000 registered shops
- 20 million buyers registered with Trusted Shops in Germany
- Headquarters in Cologne
- Internationally recognized and available in 7 languages
- Providing online security for buyers and sellers since 1999
Quality Criteria
The online shop is obliged to comply with the legal regulations for distance selling, e-commerce, and data protection in electronic business transactions.
1. Identity and Accessibility
The online shop clearly and transparently displays the company name and address. A way to quickly and easily contact the online shop is provided.
2. Data Protection and Security
In the online shop, personal data is only collected, processed, used, and passed on to third parties insofar as
this is legally permitted or the customer has given their express consent. Information on the use of personal data is provided in an understandable manner. If the online shop sends advertising by email, the recipient is provided with a way to unsubscribe from further receipt of advertising by email. The online shop adequately protects customers‘ personal data against misuse. In particular, the transmission of sensitive payment information (bank details, credit card data) is exclusively encrypted.
3. Products and Costs
All offered products are described clearly and understandably. Only products whose sale is not legally prohibited and does not violate the Trusted Shops exclusion catalog are offered. Where necessary, suitable age verification mechanisms are used. All product prices, shipping costs, and other additional costs are stated transparently.
4. Delivery and Payment
The customer is informed about the expected delivery time or the exact delivery date. If the delivery time
or the delivery date cannot be met in exceptional cases, the customer is notified immediately. At the latest, at the start of the ordering process, the offered payment methods and the delivery area are specified.
5. Ordering Process
The ordering process is clear and understandable. In particular, it is clear to the consumer when they are placing a paid order. Before submitting the order, information about the products, product prices, shipping costs, and other additional costs is provided. The receipt of the order is confirmed immediately by email.
6. Right of Withdrawal
The consumer is informed about the right of withdrawal and any exceptions. The right of withdrawal is not unduly restricted.
7. Trusted Shops Buyer Protection
The online shop enables registration for Trusted Shops Buyer Protection and the Trusted Shops Guarantee
to secure against a loss of purchase price in the event of non-performance or after return of the goods – regardless of the payment method.
8. Quality Indicators
Trusted Shops continuously measures the following quality indicators, which the online shop must comply with.
8.1 Reviews
The overall rating of the Trusted Shops reviews received must be at least 3.0.
8.2 Refunds
At least 95% of orders with a completed Trusted Shops Guarantee must proceed without escalation, so that no application for a refund of the purchase price via the Trusted Shops Guarantee is required.
8.3 Feedback
At least 95% of guarantee inquiries from Trusted Shops to the online shop must be answered within five working days.
Status 02/2018
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What advantages does Trusted Shops offer merchants?
- Improve your search engine ranking (SEO) with the Trusted Shops profile page (high-quality backlink)
- Display review stars in Google search results, in your AdWords ads (text ads), and in Google Shopping (product ads) – also on BING!
- Utilize viral effects when customers share their reviews on social networks (the sharing function is fully integrated into the review process)
- Up to 30% more conversion (purchases) due to increased trust in your shop
- With customer reviews, you make purchasing decisions easier for your customers = significantly higher conversion rates
- The Trusted Shops seal of approval creates trust at first glance
- Relieve your customers of financial risk with buyer protection – regardless of the payment method!
- Usage as a Customer Loyalty Measure
- Collecting genuine reviews automatically via the Trustbadge® (with the Review Collector also for up to 1000 past orders)
- Automatic review reminder
- Direct response option to reviews and conflict management (online reputation)
- Analyze your customer feedback and optimize your offering (analysis tool available in the backend)
- Filter and reporting process for untrue reviews!!!
- Protection against warnings and legal certainty through manual certification
- You meet extensive quality criteria
- You handle customer data responsibly
- You offer customer-oriented service
- Avoid legal errors and costly warnings
- Note: The certification is genuinely carried out by a real natural person. This person is also available via email or phone for questions
- Collect product reviews directly and display them on the product page (extra module)
- Easy management of buyer protection via real-time login
- easy integration and support for almost all known shop systems
- Use for B2CandB2B as acceptance is very high!
- individually customizable review stickers (seals / badges)
- Responsive design and very sales-boosting placement at the top of the screen on mobile devices
- NEW: Now also for your store at the point of sale, collect reviews with Local Reviews! Also display the reviews for your local business online and gain new customers in your area: Info PDF for download
- You have data sovereignty (export and API): Trusted Shops offers an interface for ranking, scores, and reviews in JSON or XML format. For a completely flexible and seamless integration into your processes.
- Internationally applicable (languages available: English, French, German, Dutch, Polish, Spanish, and Italian)
Zusammengefasst bedeutet das für Onlinehändler und Besitzer eines eigenen Online-Shops, dass durch die Zertifizierung von Trusted Shops (besteht aus mehr als 100 Einzelkriterien aus den Bereichen Bonität, Sicherheitstechnik, Preistransparenz, Informationspflichten, Kundenservice und Datenschutz) erst mal der Hauptvorteil der Abmahnschutz und die Rechtssicherheit ist. Des weiteren vereinfacht das System das Sammeln und Bewertungen, was in der heutigen Zeit sehr sehr wichtig ist.
Die Trusted Shops Zertifizierung erfolgt in 3 einfachen Schritten:
- Nach der Registrierung und Auswahl Ihres Paketes erhalten Sie Unterlagen und eine leicht verständliche Schritt-für-Schritt Anleitungen. Währenddessen wird die manuelle Prüfung durch eine/n Trusted Shops Mitarbeiter eingeleitet. Wir empfehlen schon vorab auf grundlegende Dinge wie eine Datenschutzerklärung und AGbs zu achten (keine Pflicht!) – Hilfreich kann die Unterstützung durch einen Entwickler oder die betreuende Agentur sein.
- Nach der ersten Prüfung erhalten Sie ein individuelles Prüfungsprotokoll. Darin enthalten sind Punkt für Punkt Hinweise, was zur erfolgreichen Zertifizierung noch angepasst werden muss. Es werden stets Vorschläge und Anleitungen mit gesendet, damit es für Sie so einfach wie möglich ist.
- Nach erfolgreicher Prüfung erhalten Sie die Bestätigung der Zertifizierung. Ihre Trusted Shops Profilseite wird freigeschaltet und Sie können das Siegel, den Trusted Badge, sowie die Anmeldemöglichkeit zum Käuferschutz in Ihren Webshop mittels Modul/Plugin oder manueller Integration vornehmen. Bitte beachten: Die Aktivierung kann bis zu 48 Stunden dauern.
Ab der ersten Bewertung werden dann auch direkt Sterne im Badge und Widget automatisch angezeigt.
The Trusted Shops Preise sind dabei selbst für kleine Onlineshops mit weniger Tausend Euro Umsatz sehr gut machbar und durch die Umsatzsteigerung schon nach meist wenigen Bestellungen wieder in der Kasse.
Die entsprechenden konformen Trusted Shops AGBs können einfach über den Rechtstexter (Rechtssichere Texte, immer aktuell + Generator für B2C, B2B, eBay und Amazon) erstellt werden.
Trusted Shops kündigen können Sie je nach Zahlweise monatlich oder jährlich. Bitte achten Sie auf Ihre entsprechende Auswahl bei Buchung des Trusted Shops Logo / Siegel.
Unserer Ansicht nach (Agenturmeinung) ist das Trusted-Shops-Gütesiegel eines der wenigen wirklich sinnvollen Gütesiegel für Onlinehändler am Markt. Es gibt zahlreiche Anbieter von Trustsymbolen und Siegeln, welche ohne Zertifizierung einfach für Betrag X ausgestellt werden. Das ist natürlich kein guter Weg und verzehrt den Wettbewerber. Auch die Verbindung zwischen Bewertung und echter Bestellung (Bestellnummer) ist bei vielen nicht gegeben. Der strenge Anforderungskatalog von Trusted Shops bietet Sicherheit für beide Parteien, einen Kundenvorteil sowie eine Basis für Datenschutz und Bonität des Anbieters.
Das Ansehen des Badges / Siegel ist so hoch, dass seit 2017 auch viele namhafte Händler dies in die Fernsehwerbung mit einbinden. Im Internet und Ecommerce ist das Bewertungssiegel mit dem kleinen e nicht mehr weg zu denken.
Fangen Sie noch Heute an Bewertungen aktiv und automatisch zu sammeln und Ihren Umsatz zu steigern:
What advantages does Trusted Shops offer buyers?
- You always read genuine reviews from people who have already purchased from this shop
- Protection against non-delivery
- Protection against non-reimbursement, e.g., after cancellation, return of goods, and loss in transit (regardless of the chosen payment method)
- Purchases automatically secured up to 100 Euros per purchase (with Trusted Shops PLUS even up to 20,000 Euros per purchase)
- Protection against insolvency, differences in the cancellation of your order
- Trusted Shops Identity Protection (optional)
This applies automatically to every purchase in every shop with the Trusted Shops seal of approval.
Data protection and security: Shops may only collect, use and pass on personal data insofar as this is legally permitted or you have given your express consent.
Costs and prices: Before submitting your order, you will be clearly and understandably informed about product prices, shipping costs and other additional costs.
Payment: At the latest at the beginning of the ordering process, you will be informed of all available payment methods.
Delivery: You will be informed of the expected delivery time or the exact delivery date.
Returns: You will be informed about the right of withdrawal and any exceptions or special features. Furthermore, the right of withdrawal will not be unlawfully restricted or to the detriment of the customer.
Customer Service: You can rely on good customer service. This is because the service quality of certified shops is kept permanently transparent thanks to the Trusted Shops quality indicators.
Zusammengefasst bietet der Käuferschutz von Trusted Shops als eines der führenden Gütesiegel für Onlineshops in Europa höchste Sicherheit bei jedem Kauf. Die Erkennung ist dabei sehr einfach, da das Symbol oftmals im sichtbaren Bereich direkt untergebracht ist. Sie finden es oft ganz oben über der Navigation, am rechten Bildrand oder ganz unten auf der Seite. Der Trusted-Shops-Käuferschutz sichert Sie und Ihren Einkauf somit wirkungsvoll ab, sodass Sie keinerlei Risiko tragen.
Der Käuferschutz steht Ihnen in zwei verschiedenen Varianten zur Verfügung: Trusted Shops Basic mit einer Absicherungssumme bis 100 Euro pro Einkauf und Trusted Shops PLUS mit einer Absicherungssumme bis 20.000 Euro pro Einkauf. Melden Sie sich einfach hier an:
Conclusion: The use is beneficial for both the buyer and the shop operator.
Trusted Shops is the seal of approval for online shops in Germany and Europe
As an alternative for the service sector, especially crafts, industry, and office services, we recommend Proven Expert with high recognition and easy processing at a reasonable price.
What is Trusted Shops? / Trusted Shops what is that? / What does the Trusted Shop seal mean?
Trusted Shops GmbH from Cologne simply offers buyer protection in three variants – free of charge, for €9.90 per year, or for €29.90 per year. This means that all purchases in certified online shops are automatically secured up to €100 with the free solution and even up to €20,000 per purchase with the two paid solutions! Further information, Trusted Shops costs for buyers, and differences to buyer protection.
In addition, the Trusted Shops seal offers merchants, i.e., owners of their own online shop and/or a local business, a rating function with integration within Google search results. This increases acceptance and trust among customers and significantly promotes sales. All ratings are in a closed system and cannot be easily faked, unlike with many other seal and rating providers.
In your own "my trusted shops account," all data, purchases, sales, etc., can then be monitored and viewed in one central location.
Of course, you can also cancel your Trusted Shops membership at any time. Further information can be found in your account.
Thus, the Trusted Shops Guarantee is positive for both buyers and sellers/merchants!
Is Trusted Shops Buyer Protection useful?
Yes, it is, because even with minor defects, late or failed delivery, or incorrect delivery, Trusted Shops provides immediate assistance and mediation between the buyer and the online shop or retailer with real people in support. With the paid version, all purchases up to 20,000 are secured, which is a truly great security – throughout Europe!
Therefore, when making a purchase, make sure you are buying from a Trusted Shops retailer. These are among the trustworthy online shops, because buyers can only submit a review if a purchase has actually been made.
Trusted Shops Buyer Protection Experiences (Guarantee Experiences)
Is Trusted Shops just a review portal for online shops?
No, unlike many other quality seals, a shop is always truly certified and checked according to current legal requirements. The Trusted Shops online quality seal is characterized by protection for buyers and sellers and exclusively collects reviews from genuinely completed purchases. This prevents fake reviews!
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