Writing a newsletter for your own website or online shop? There are countless possibilities for a beautiful yet high-performing newsletter with a WordPress Newsletter Plugin. But which one is the „best“? As an Online Marketing Agency, we have already tested all common tools. In this article, I would like to introduce our all-in-one solution without an external interface for a WordPress Newsletter and also WooCommerce Newsletter with a simple visual editor + many other advantages + FAQ at the end of the article. First of all: Our Mailpoet experiences are more than good, and in the comparison Mailchimp vs. Mailpoet, Mailpoet has clearly been winning since mid-2020!
By the way, first things first: This WordPress Mailchimp alternative is GDPR compliant and in German!
The best WordPress newsletter plugin with WooCommerce integration + email marketing functions
More than 300,000 websites use MailPoet as their WordPress newsletter plugin to stay in touch with their subscribers. Enjoy everything in one place. MailPoet works seamlessly without an external interface / connection with WordPress & WooCommerce, so you can start sending emails immediately.
Quickly add content and images directly from your media library. You don’t need to upload files to third-party services when everything is fine and can be used in your WordPress dashboard.
Discover the demo or sign up for free if you have 1,000 or fewer subscribers. The premium version of MailPoet is completely free if you have 1,000 subscribers or fewer. When you’re ready to grow, MailPoet has flexible plans for lists of all sizes.
Note: The plugin has now been largely translated into GERMAN and is also GDPR-compliant in terms of data protection (depending on the settings).
We recommend the premium version without the Mailpoet Sending Service, but with your own SMTP sending.
In this case, only annual plugin costs are incurred WITHOUT further follow-up costs (no matter how much is sent!!!).
-> Then click on the small note under „Get free plan“ on „I just want the Premium with no sending“ and book the package.
Become more visible on Google & Social Media?
In a free strategy consultation for data-driven online marketing, we uncover your untapped potential, review any existing ad accounts if necessary, examine your SEO ranking and visibility, and determine which strategy is appropriate for your budget and which active measures will lead to more inquiries or sales.
✅ More visibility & perception through targeted placement
✅ More visitors > prospects > customers > revenue
✅ Reach target groups scalably with SEA
✅ Act and grow sustainably with SEO
🫵 Maximum success with our hybrid strategy
💪 More than 15 years of experience across industries in over 1,000+ projects demonstrable!
ATTENTION: 30% discount for Pro & Premium via our link!
By the way, importing recipients from other tools like Mailchimp, Newsletter2Go, clicktipp and co is very easy via CSV file.
The functions of the WordPress Newsletter Plugin & WooCommerce Newsletter Plugin – Newsletter Tool with Newsletter Marketing System in one WITHOUT external interface!
- Email Newsletters
Keep your subscribers up to date with your business news. - Welcome Emails
Automatically welcome new subscribers warmly. - Notifications after the latest post
Automatically notify your subscribers about your new WordPress posts. - WordPress Email Templates
Choose from over 50 pre-made templates. - Inactive Subscribers
Automatically removes unactivated subscribers for you. - WordPress User List
A special list for your WordPress users, created automatically. - WordPress Signup Forms
Grow your mailing list with customizable signup forms. - MailPoet + WooCommerce
Understand your customers better and send the right emails at every step of the customer journey, from shipping to sales. - WooCommerce Customer List
Connect with your customers using a dedicated list that updates automatically. - Segmentation
Segment your lists and deliver tailored content to your subscribers. - WooCommerce Email Customizer
Customize the email template used for your shop emails. - First Purchase
Automatically send a personal thank you to first-time customers. - Purchased This Category
Tailor your automated WooCommerce follow-up emails to specific product categories. - Abandoned Cart Emails
Recover abandoned purchases with an automated cart recovery email. - Purchased this product
Automatically send a follow-up email tailored to the purchased product. - SMTP for WordPress
No additional plugin required. MailPoet has its own SMTP service!
Our recommendation: Use your own SMTP server for sending! Just make sure to keep a limit of 80-100 emails per hour (depending on your hosting) and ideally set it to 5-10 emails every 5 minutes. - Email Sending Infrastructure
Ensure your emails reach the inbox with our advanced sending service. - GDPR Compliant
All MailPoet features and processes comply with EU data protection regulations. We do not store subscriber data and provide our users with all the tools they need to ensure their email marketing is GDPR compliant.
Improve your WooCommerce shop and sell more products and optimize customer service with MailPoet Newsletters & automatic FollowUp
Email marketing is one of the most powerful marketing tools available to store owners. MailPoet provides the features you need to grow your business, directly from your WordPress dashboard.
Increase sales and build customer relationships with automated follow-up emails
Creating a series of automated follow-up emails is a great opportunity to introduce your brand, sell products, request customer feedback, or provide important instructions regarding a customer’s specific order.
Personalize your follow-up emails depending on whether it is a new customer, the exact product they purchased, or the product category. Then schedule your emails to be sent automatically immediately or X days/weeks after purchase.
Powerful automation that drives sales
Build long-term relationships with your customers through personalized WooCommerce follow-up emails.
Automatically warmly welcome first-time customers or use purchase data to send tailored email marketing messages based on either the purchased product or product category.
Recover abandoned carts (Abandoned Cart Function)
Recover lost sales with a series of abandoned cart emails.
Remind customers of the contents of their shopping cart and encourage them to automatically return to purchase. If a customer makes a purchase after the first email, all subsequent reminders will be stopped.
Customize Your WooCommerce Emails
Prevent customer confusion and improve your brand recognition by customizing your WooCommerce emails to match your brand.
Add your logo, change the color palette, and include additional information about your business to make these emails work for your business.
Transactional Emails for Shipping & Delivery
Protect your business by ensuring your customers receive your important WooCommerce order emails.
You don’t have to rely on an additional SMTP plugin. Our WooCommerce email plugin can also send your shop’s emails.
Create Newsletters and Promotional Email Campaigns
With MailPoet, you can not only purchase follow-up emails, but also send newsletters and promotional email campaigns to your subscribers.
With our drag-and-drop email editor or one of our many pre-built templates, you can quickly create an email marketing campaign that showcases your business and keeps subscribers informed about new product launches, promotions, blog posts, and more.
Grow Your Email List
Encourage visitors to join your mailing list by creating an eye-catching signup form with our integrated form editor.
With Gutenberg, you can design one of our pre-built templates or create your own form from scratch. Choose between a popup, slide-in, fixed bar below the post/pages, and widget, and specify on which products or pages your forms should be displayed.
Or why not encourage sign-up at checkout? Allow your customers to opt-in to receive your email marketing campaigns when they make a purchase.
All Your Emails Sent to Inboxes, Not Spam Folders
Benefit from our top-notch deliverability rate by using the integrated MailPoet sending service. Your emails will be sent quickly and securely to your subscribers, without the need for an additional plugin.
And it does not stop at email marketing campaigns – MailPoet can also send your WooCommerce transactional emails to ensure your customers receive all order details.
Prefer to use your own sending provider? No problem. You can also send your MailPoet emails via an SMTP service.
Analyze and Improve Your Campaigns
Evaluate how well your email campaigns are performing based on email statistics and continuously improve them.
Determine your open rate, click-through rate, and revenue from each of your email campaigns directly from the WordPress dashboard.
Reach and Grow Your Audience & Target Group
From the first hello to the loyal customer, send emails at the right time to the right people. Welcome new subscribers with an automated series of onboarding emails and enjoy open rates of 40% and more.
Do you have a busy blog? Automatically send email updates to inform subscribers about your latest posts every day, week, or month and bring them back to your website.
-> Afterwards, click on the small note under „Get free plan“ on „I just want the Premium with no sending“ and book the package.
FAQ Questions & Answers + Recommendation and Test
With over 1,000 WP + Woo projects, we as an agency now ONLY use Mailpoet in conjunction with newsletters and email marketing.
Is Mailpoet GDPR compliant?
Your data is safe with us. We use MailPoet to run MailPoet and make every effort to protect your data as if it were our own. With just a few clicks, you can create GDPR-friendly signup forms that help you comply with European data protection regulations. For added security, we use an independent third-party company, LogicalTrust, to audit our security.
What is the MailPoet Sending Service?
We developed the MailPoet Sending Service to meet the demands of WordPress and send your emails for you. Our service processes over 50,000 emails per hour with unparalleled speed and performance, 99% availability, and zero loss. We are the only email provider for WordPress that has its own advanced infrastructure for email delivery.
How long can I use the free MailPoet Premium + Sending Service?
Forever! As long as you have 1,000 subscribers or fewer, you can send unlimited emails without paying a cent. You do not even have to enter your credit card details. Enjoy!
Looking for MailPoet instructions & help in German?
As a WordPress agency, we are happy to offer support for Mailpoet on an hourly basis.
Florian Ibe
CEO & Marketing Consultant
Your contact person: Florian Ibe
DE
