Reward new customers and further develop existing customers? This is probably the biggest goal in e-commerce: to generate new purchases from one-off sales again and again without advertising expenses. WooCommerce offers several different ways to reward customers through points à la PayBack & cashback, as is known on a large scale. A WooCommerce reward system is therefore always worthwhile so that customers remain customers and have an incentive to order multiple times.

WooCommerce Rewards & Points as a Reward System

Reward customer purchases with points redeemable for discounts!

Reward your customers for purchases and other actions with points that can be redeemed for discounts. Simply set how many points customers should earn for every dollar spent and how many points can be redeemed for a specific discount amount. Points can be awarded by product, category, or global level, and you can also control the maximum available discount when redeeming points.

The official plugin WooCommerce Points and Rewards* offers a lot of flexibility, is a lot of fun, and is easy to integrate.

Advantages of a Loyalty Program:

• Customer Loyalty: Points can increase the percentage of customer loyalty, bind them, and encourage repeat purchases to collect points for redemption.
• Build Relationships: Collecting points psychologically rewards customers and nurtures the long-term relationship between the customer and the store.
• Increase Conversions: Point systems compel customers to spend more to collect points and reach a goal (47% of shoppers complete point collection to receive a discount voucher or a free product).
• Make your customers happier: Earning points, rewards, and discounts makes customers happier, a key factor for business growth.
• Use gamification to increase your sales by setting goals that the customer can achieve to reach the next level or earn badges.
  Activate a referral system by assigning points to users who share a referral link. They can receive points for each new customer registered through their referral link, and also for each purchase made through that referral link.

Features

• Set how many points are earned for purchases and the value of points for discounts.
• Control the maximum discount that can be achieved with points at the cart, category, or product level.
• Award points for actions such as registering or writing a product review.
• Apply earned points to all previous orders so customers can immediately redeem points for discounts.
• Quickly adjust a customer's point balance.
• View a log of all point changes made for customers.

Collect points for purchases and actions

Points are collected for purchases based on the conversion rate you set. For example, customers could earn 1 point for every dollar spent. This conversion rate can be overridden at the category or product level, allowing you to encourage customers to purchase specific products. The collected points are displayed on the product page and on the cart/order page.

Redeem points for discounts

Customers can redeem points for discounts based on the conversion rate you set. For example, 100 points could be worth a $1 discount. You can set a maximum discount for the cart, product category, or product level to limit the available discount.

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Manage Customer Points

Quickly update a customer’s point balance on the Manage page. All changes to a customer’s point balance are logged and displayed on the customer’s „My Account“ page.

Powerful Customization

Easily customize the messages displayed on the product page and the cart/checkout page. You can also change what points are called, so customers can earn „coins“ or „tokens“ instead.

to the WooCommerce Points and Rewards Plugin*

Alternative to YITH Points & Rewards*

The Yith plugin looks a bit more modern and offers a few more setting options. As an alternative to the WooCommerce.com plugin, this would be our second choice.

to the Yith points system*

3 more alternatives as WooCommerce reward system

Current favorite "WP LOYALTY*":

1. SUMO Reward Points – WooCommerce Reward System (Bestseller)*SUMO Reward Points is a complete WooCommerce Loyalty Reward Points System and the most comprehensive WooCommerce Points and Rewards Plugin. Reward your customers with reward points for purchasing products, writing reviews, registering, referrals, social promotion (Facebook like, Facebook share, Twitter Tweet, Google+ share and VK.com) on your website, etc. The collected reward points can be redeemed for future purchases. SUMO Reward Points offers the flexibility to offer reward points at product, category, and global levels. SUMO Reward Points supports simple, simple subscriptions, variable, and variable subscription products. Fixed reward points for product purchase or a percentage reward of the product price are supported. Coupon should be enabled in WooCommerce for the SUMO Reward Points Plugin to work
2. WordPress WooCommerce Reward System Plugin*
   The WordPress WooCommerce Reward System will engage shop users to increase sales by assigning them reward points. This plugin has full administrator management, allowing the administrator to easily manage buyers‘ bonus points. It will enable a points-based loyalty program where frequent visitors earn points in an excellent way. The reward system increases the chance of making a second sale from a first-time buyer. It will push an existing customer into a higher-paying bracket.
3. WooCommerce Ultimate Points and Rewards*
   The WooCommerce Ultimate Points And Rewards is a powerful plugin that attracts customers by rewarding them with loyalty points. The points can be redeemed both as coupons and in the cart when purchasing a product in the WooCommerce Store. Are you looking for software that allows you to retain your existing customer base through resales while attracting new customers to your business?
   WooCommerce Points And Rewards is your complete solution. Reward your loyal customers when registering, referring, purchasing products, reviewing products, and spending money by giving points for each of their activities. With this WooCommerce Points And Rewards plugin, customers can redeem reward points in the form of coupons or discounts. Increase interaction with your customers by involving them in your Membership Loyalty program. Introduce various attractive levels to motivate your customers to shop and earn more points and enjoy the benefits of membership in your loyalty program.

Florian Ibe
^{CEO & Marketing Consultant}

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